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Monday, May 5, 2014

LinkedIn Profile or a Personal Web Site: 10 Ways to Run the Table with LinkedIn


Over the weekend I was talking to my son, Preston, a Hokie who is into all things technological. He shared that he had read a recent article where hackers debated the benefits of being on LinkedIn: they supported having a personal website rather than a LinkedIn presence. A personal web site is a great tool to showcase your work as well as your skills in site development. But, in billards terms, you can "run the table" by having a profile on LinkedIn and using the site. Here are 10 ways:


Grow your online presence by getting involved in LinkedIn group discussions in a professional organization that relates to what you want to do.



Looking for a job or internship? Start a discussion in the official VT Alumni LinkedIn Group to see if an alumnus could assist you.




Members of LinkedIn groups can post jobs visible only to members. Search for jobs in the groups you join.





Want to live in Charlotte? Locate alumni in LinkedIn by location by accessing alums using the toolbar: NETWORK, Find alumni.



If you share group work you've done in Projects in your profile, you can link to the members of your team who also have LinkedIn Profiles.



Doing research on a new product for your boss? Start a discussion in your LinkedIn groups to get feedback from current users of the product. 




Interested in working for a particular employer? Follow the employer in LinkedIn.




Have an interview? In LinkedIn, search for alumni who work for that employer prior to your interview to get the inside scoop.



Making connections with alumni or others is easier than trying to search for contacts using other resources. The #1 way jobs are found is through personal contacts.



To win at one version of billiards, the 8 ball is hit in the pocket last, which is why this list is a bit out of order. A final plus for LinkedIn: everything is in one place for your job search: your profile reads like your resume, your summary includes information you would share in a cover letter and recommendations are shared from your references. Everything is all there for an employer to view. 

Organizations are using LinkedIn to look for candidates. Don't get "behind the 8 ball." Let an employer find YOU on LinkedIn! 

Need help getting started with LinkedIn? Visit this site. Come see us in Career Services for a critique of your profile or to get more tips on using LinkedIn. Call 540-231-6241 to make an appointment. 

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